Web Design and SEO

Are you a small business owner?

Do you want to get more customers for the products you sell or services you provide?

Do you want people to find your company online so they can learn more about you, what you can do, and how you are different from the competition?

If you answered yes, you need a website. Even if you already have one, it probably looks dated, doesn’t perform as well as it should, hard to find on Google, or worse – turns away your potential customers!

There are several options when it comes to making websites – from completely free to paying professionals thousands of dollars. Let’s be honest here – the free website builders suck. They are usually easy and intuitive to use – simply pick a template, add your logo, put some text and images. You can easily change fonts, text sizes, layouts and menus. Sounds good, right?

Well, you usually get what you pay for. There are a few problems

Your website is going to be very slow unless you pay for premium packages.

Free hosting limits the amount of storage and number of visitors- You probably won’t be found on Google. Search engines don’t really like websites designed by amateurs and hosted on free or cheap platforms

Your website is going to look bland and generic- Once your business grows, you won’t be able to move away to a better platform easily

Your website won’t have the secure padlock (https). It sends a wrong signal to your customers and Google

Your visitors will see ads of the website builder on every page. Ever seen some websites display “proudly made with Wix”?

The worst problem with a DIY website is what it costs your business in potentially lost revenue.

On the other hand, you could hire an expensive designer or developer to make your website from scratch. It’s a lengthy process and can involve months of planning and discussions before you have a product you are happy with. What you envision is probably not what your website designer has in mind.

A good-looking website can help you promote your brand and increase customers confidence in what you have to offer. It improves your visitors’ experience and makes your business look more legitimate. The beautiful design isn’t the key to success though.

Your customers need to be able to find you on Google. You need to understand what your customers are looking for and how you can convince your visitors that you can solve their problems. Your website must be simple to use yet effective in accomplishing this goal.

At the end of the day, if you can’t offer a good product or service that can solve your customers’ problems, it doesn’t matter what your website looks like! Instead of spending thousands of dollars to make a stunning website that nobody can find, you can get a simple website that looks good enough, so you can allocate more resources to building your business.

We have been helping small businesses in Nelson with their computer problems for years, and I couldn’t help but notice that most businesses in the region have outdated websites! I saw there is a niche to be filled, but I lack design skills. When Jephany was looking for a career change, I suggested that she tries to build websites. She quickly realised that she really enjoys doing it, so we decided to offer website packages to local businesses. We can take care of your business domains, website hosting, email systems, design, security, and maintenance. Let us focus on making a good website for you so you can focus on what you do best – running your business!